Make a solid intro to your video: Most of the viewers are not going to stick to your video for more than 10 seconds. So, 10 seconds is all you have; come up with an interesting intro that can hold the attention of the viewer. You can always start the video with intriguing questions at the start that are relevant to the topic.
Be Creative, you humor: This ai video generator is very important if you want the viewers to stick to your video. Try not to be boring, use humor to make the video interesting. You can even write catchy captions that will intrigue the visitors to watch the whole video. Once they watch the video, chances of conversions will increase massively.
Optimize your video for SEO: Who would not want their video to reach the maximum number of people. For this, you need to optimize your video for SEO. Write meta descriptions using keywords, enable embedding on your video to receive inbound marketing links.
Measuring Performance of Video Marketing Campaigns
As there are different types of videos on different platforms, measuring the performance of your video marketing campaign is very tricky. There no such standard to measure the performance, and the Key Performance Indicators (KPI) are different for every platform. This is why, before launching your video marketing campaign; you need to ask yourself some questions:
- What do you want to achieve from this campaign?
- What KPIs would you use?
- What would be the perfect video analytics to measure your KPIs?
- How are you going to optimize your videos?
But to answer all these questions, you need to have common knowledge about ways to measure the performance of a video marketing campaign. The following are the five most commonly used ways to measure video marketing.
View count: It is the simplest way to measure the performance of a video marketing campaign. View count is nothing but the number of people that have watched a video.